Bostex Technologies International Pte Ltd

Introduction
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Introduction


1.    Company Profile


Bostex Technologies International Pte Ltd begins its operations in 2010 to provide one stop centre for research and development of Smart Integrated Security Management and Control System. Leveraging our experience and commitment, we have successfully developed the innovative product- Bostex Enterprise Security Solutions and have won several numbers of contracts in the area of high security system. The growth of the company is deeming vividly excellent.


2.    Mission


·To provide total integrated security system with innovative technological design in hardware and secured platform solutions.
·To become a global player and address specific needs of the local as well as international markets in the area of security access management control.


3.    Products


Bostex Technologies has three business units and each business unit has successfully promoted and implemented the developed solution internationally.  The business units offered are as follow:


a. Integrated Security Management Unit(Bostex Enterprise Platform for Security)



BTEPS is an intelligent and integrated security management system that developed to meet the increasing growth for centralized control in 21st century. This system is run on Windows Operating System adopted the latest .NET platform, MSMQ message queue technology, multi-layer centralize data exchange architecture and SQL Database. This platform contains Door Access Control, Alarm Monitoring, Attendance Management, Canteen Payment, Lift Control, Car Parking, Human Tracking, Visitor Management, Online Guard Tour, Video Management, Meeting Attendance, Messaging Center, Audit Log Query, Data Backup, OPC Interface etc.., is currently market most completed and integrated applications within the same system.


The system allows user to control access for single-site or multiple-site installations anywhere in the world and provides users with the power and flexibility to exercise complete control over who goes where and when, and creates detailed card-holder records and customizes system responses.


Each system is scalable not only in hardware, but also software modules, from a single PC workstation to a multi-user, network-based enterprise-wide configuration. Workstations can be configured either in a LAN and/or WAN environment, offering extremely flexible enterprise-wide operation suitable for large corporate organizations with multiple remote sites or buildings.


b. Integrated Controller Development Unit (ICBU)


ICBU provides one stop solution to offer end to end Product design and high level programming.  Our clients have engaged us to design common operating platform controller for building management application.  OEM DDC is our developed solutions for computerized control of buildings on open protocol. We are committed to the continuous development of open protocol computerized control solutions and always ensure cost effective and reliability.


c. Integrated System Testing Unit (ISTU)


ISTU offers the testing environment to allow our partners and client to execute their system testing and prepare for CE and UL certification.


4.    SWOT Analysis


The following four sections are the most relevant issues to Bostex Technologies' successful operation. Some of the prominent strengths of Bostex Technologies include its management, experienced staff, and marketing savvy and targeted focus. Bostex Technologies will capitalize on these and other strengths, to take advantage of opportunities and to manage threats.


4.1 Strengths


·MANAGEMENT: Bostex Technologies' managers have several successful records in this industry. Their experience and valuable network connections developed will contribute greatly to Bostex Technologies' success.

·LOCATION: Singapore is dominated as the most vibrant business country in South East Asia. Bostex Technologies is located in this prosperous city and with our experience and trustworthy business code of conduct; we believe it will draw lots of interest and business opportunities to the company.

·EXPERIENCED STAFF: Bostex Technologies team is experienced in the security and building businesses. All members have more than five years of working experience. Their readiness to go the extra miles, time, effort and commitment attributes greatly to the success of the business. Along with the intangible benefits derived from succeeding in an independent endeavor, Bostex Technologies will also offer profit sharing and potential partnership opportunities to its members.

·PRODUCTIVITY AND EFFICIENCY: Bostex Technologies' staff is highly efficient and innovative. Our research and development team is able to design and develop a reliable and cost effective solution to meet market needs.

·POPULARITY OF BOSTEX SOLUIONS: Bostex Technologies' systems are well received in the markets. We are certain that its popularity will continue to grow. Many of the systems and integrated products have been successfully implemented and have won us several excellent awards.


4.2 Weaknesses


LIMITED PERSONNEL: Although Bostex Technologies' staff is professional and committed, they will face long hours against their limited remuneration package during the years of operations.


4.3 Opportunities


·GROWTH MARKET: The security market is growing 20% annually, and preliminary estimates and data depicts that the Asia market will exceed the growth rate.
·POTENTIAL TO BECOME A PREMIER PROVIDER: Bostex Technologies has a cohesive team of management and staff to provide top-quality products and services.


4.4 Threats


·PRICE COMPETITION: Price competition is unavoidable.
·PRODUCTS COPY RIGHT BEING DUPLICATED ILLEGALLY:  When the products have great potential growth, there is possibility to be duplicated illegally.


5.    Keys to Success


·Effectively segment the market and able to define end users' needs.
·Successfully position us as the building and security devices specialist.
·Communicate the differentiation and quality of our offering through personal interaction and media.
·Develop a repeat-business base of loyal customers.


6.    Critical Issues


·Market growth projections for the security industry must be accurate.
·Economic conditions, which are favorable to the security industry, will experience favorable growth in the next five years.
·International conditions will remain favorable for our products.
·Capability to produce effective, targeted communications that promote the benefits of Bostex Technologies' specialty focus and services.


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